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Time spent in apps is increasingly on the rise. For US adults, over 2.5 hours a day are now spent within the confines of mobile...

We’re seeing a transformation in consumer preferences   The growth in consumer interest to purchase from socially-conscious brands is one of the most pronounced changes in consumer...

Unique Ad Inventory, For a Better User Experience   A fundamental shift in our society is underway. Consumers are no longer basing purchasing decisions solely on price...

Mobile advertising, and specifically, in-app advertising is huge. In the US alone as of 2017, in-app advertising became a $33 billion industry. US in-app advertising...